Perro Loco — Character & Merchandise Design
Character Design | Illustration | Vector Design
For Perro Loco, I worked with a Muay Thai fighter to redesign a character that represented his personality and identity as a fighter. He came to me with an initial sketch and wanted to turn it into something more modern, polished, and versatile for merchandise.
Using his original concept as a starting point, I refined the character's details, cleaned up the illustration, and vectorized the design to make it more legible and scalable. My goal was to preserve the personality and energy of his original sketch while giving it a stronger, more professional look.
The final character was designed to work across different merchandise applications, creating a recognizable identity that feels bold, playful, and personal to the fighter.
Before
After
Color Variations
Stand Alone Character
Mockups