AIQ
AIQ
Homepage redesign and mobile optimization for AIQ website.
Design Brief
Overview
AIQ is a data-driven procurement platform helping enterprises reduce IT spend through AI-powered sourcing and supplier insights. The homepage redesign aimed to modernize the brand, build credibility, and drive demo conversions.
Objective
Create a clean, interactive, and data-focused homepage that highlights measurable results and positions AIQ as a trusted enterprise partner.
Design Focus
Hero section featuring a savings calculator and strong “Book a Demo” CTA.
Clean stat and testimonial sections to build trust.
Subtle motion and scroll interactions for a modern, engaging feel.
High-contrast, white-space-rich layout emphasizing clarity and impact.
Aesthetic: Professional, Modern, Clean
Color Palette: AIQ Light Blue (#01A1DD), AIQ Navy (#233D87), AIQ Indigo (#5B73B9)
Typography: Inter
Before and After
Prototype
